LaKeisha Hankins

The Importance Of Creating A Dialogue With Your Subscribers

The Importance Of Creating A Dialogue With Your Subscribers Many business owners who start an email list think of it as one-way communication. However, that’s missing the point of creating an

You Need Engaged Subscribers – Here’s How To Get There

You Need Engaged Subscribers – Here’s How To Get There From the moment your subscribers sign up, it’s now your responsibility to engage them. They trusted you enough to sign up

The Importance Of Keeping an Eye On Open Rates And How To Improve Them

The Importance Of Keeping an Eye On Open Rates And How To Improve Them It’s tempting to set up your autoresponder series and then never look at your email service again.

The Difference Between Opt In Forms and Opt In Pages – And Why You Need Both

The Difference Between Opt In Forms and Opt In Pages – And Why You Need Both An opt-in form is usually a small part of an opt in page. An opt

How To Tweak & Test Your Opt Ins

How To Tweak & Test Your Opt Ins The analytics and stats you have available to you within your autoresponder, as well as Google Analytics, can help you tweak and test

The Importance Of Tracking List Building Stats

The Importance Of Tracking List Building Stats When it comes to email marketing, there are many analytics that you can use to improve the efficiency of your email list. Issues such

Let’s Draft A Funnel For Your Subscribers

Let’s Draft A Funnel For Your Subscribers Think of the path that you want your subscribers to take before and after joining your list as a trip that they’re taking with

Defining Your List Building Goals

Defining Your List Building Goals When you are building your list, it’s important to have goals in mind. Goals involve numbers, but also, they should involve a sincere and a complete

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