Create Your Side Hustle Income Plan in a Weekend
“Do what you love and the money will follow,” is
never more true than when it comes to a side hustle. And it’s especially true
for those who love to code or design or even hang out on Instagram all day.
Profiting from your passion and monetizing your income isn’t that difficult but it does require planning and making sure that your idea is profitable and sustainable. After all, the last thing you want is to let something you once loved turn into burnout.
Here are three key elements to have in place to take your side hustle to the next level.
Step 1: Get to Know Your Dream Client. One key element is getting to know your dream client, every business has one, and she’s as unique as you are. In this step, you’ll dig in and get to know her hopes, dreams, struggles and triumphs.
Step 2: Scope Out the Competition. There’s a big difference between an idea and a viable business. The best way to see what’s working is to identify your competitors. Keep an eye on what others are doing and tweak their ideas to match your unique brand.
Step 3: Know Your Unique Selling Proposition
What sets you apart from your competitors? What gaps are you uniquely able to fill? When someone does a Google search for your skills, what will make them click on YOUR search engine listing instead of someone else’s?
Step 4: Your Brilliant Brand Now that you know what’s uniquely you, you can design your brilliant branding. Some people describe a brand as your company’s personality or image, but branding is really much more complex than what color palette you choose.
Step 5: Build Your Infrastructure Let’s get down to business and get your virtual storefront online and ready to greet new clients. Just as in the olden days of receiving catalogs in the mail, your dream clients will first want to browse to see what you have to offer. Your website is the first impression people will see about your business so take your time to make it a good one.
Step 6: Design Your Service Packages With your dream client defined, a little reconnaissance work done, the next step is to focus on what you will offer, list out your products and services on list them on your website, of course listing pricing is optional.
Step 7: Your “Back of the Napkin” Marketing Plan
Wishing for clients won’t make them appear. You need an actual
plan. No matter how well optimized your website may be or how often you post on
social media, clients won’t find you without you telling them you’re open for
business. And while word of mouth is a great way to get new clients, starting
out will require you to toot your horn a bit while you go looking for those
dream clients.
You need to Map Out Your Client- Getting Plan
Do you need help creating your side hustle income plan, grab your 30-page planner today! Create Your Side Hustle Income Planner
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